CRM assist businesses in developing long-term relationships with their customers. In fact, some modern systems have already gone far beyond that limit and evolved into business management software, capable of handling a wide range of other aspects and processes.

CRM software for agro and pesticides industry enables farmers to store and follow up on customer leads in order to find new customers, as well as track customer behaviour, interactions, and product and service purchases. It also aids in the development of personalised and targeted marketing activities with a higher likelihood of establishing a relationship with buyers and the supply chain.

Agriculture industry CRM must maintain long-term relationships with buyers, agents, and supply chain customers, all while establishing a reputation for providing value to customers, increasing loyalty, and achieving mutual trust. Lighthouse CRM provides a single source of truth for all contacts, whether by phone, email, or other means, allowing you to review and act on the information recorded.

Sales & Marketing

When sales and marketing work together, revenue rises, the sales cycle shortens, conversion rates rise, and forecast accuracy rises. Sales enablement is one method of aligning sales and marketing. CRM software with sales enablement for the Agro and Pesticides industry enables businesses to improve the buyer experience, align sales and marketing teams, and empower their representatives to be more productive and efficient. Sales and marketing executives are increasingly viewing sales enablement as the new business-standard.

  • Deeper insight into prospect profiles, as well as robust analytics, are provided to identify quality leads.
  • Gather loads of customer data — purchase history, behaviour patterns, preferences — and figure out what they need.
  • Make personalised offers that are likely to be extremely relevant to the customer.
  • Increase sales and revenue by providing effective services that increase customer satisfaction.
  • Routine tasks should be automated, and mundane processes should be eliminated.
  • Reduce the possibility of human error and provide accurate information at all times.
  • Get a variety of opportunities to build a loyal customer base.
  • Collect customer information and information about each interaction, allowing for a better understanding of clients' needs and ensuring personalised service
  • Conducted concurrent marketing campaigns across various sales channel touchpoints, such as regular mail, email, mobile, social media, web, and so on.
  • Monitor your customers' online activity to determine what is most important to them and derive business value from this information.
  • Track any brand/product mentions and respond immediately, evaluate the response to social media campaigns, and so on.
  • Monitor and manage the company's social media presence in an efficient and time-efficient manner.
  • Collecting and storing data allows marketers to segment customers much more precisely, based on a variety of criteria ranging from geographic location to financial details, previous interactions, and so on.

Distribution and payment

CRM with the payment gateway expedites payment processing and eliminates paperwork. Get the information you need without having to sift through stacks of paper documents. CRM software for the agro and pesticide industries keeps track of both customers and items in one place. CRM monitoring and reporting capabilities can assist distributors in managing customer information, tracking product orders, generating invoices/quotes, and automating marketing efforts. CRM's Distribution and payment module benefits industries in a variety of ways.

  • Automatically send a payment request to your customer via the CRM — where all of your other documents are stored — and receive funds instantly.
  • Securely transfer data with encryption and noticeably reduce the risk of fraud.
  • Instead of taking credit card numbers over the phone or requesting a cheque, request a payment from your customer directly through CRM.
  • Integrated payment solutions vastly improve the customer experience and aid in the long-term retention of your relationship.
  • Take advantage of the cloud-based invoice process for immediate payment.
  • Integrating your payment processing tools with your CRM allows you to better understand your business, not only financially, but also from a marketing standpoint.
  • Consolidate payments to determine which marketing channel generates the highest ROI.
  • Assists sales representatives in generating new leads and maintaining existing relationships.
  • Representatives keep track of sales activities, take notes from customers, and promote internal collaboration.
  • The activities resulted in increased sales and better customer service.
  • Take command of the management and customer relationship processes.
  • Manage operations while building strong customer relationships.
  • Improve the flow of goods throughout the supply chain.
  • Provides marketing and sales management tools, as well as automation of intensive customer-centric processes.
  • Data in real-time assists the sales team in converting leads into customers.
  • Provides marketing and sales management tools, as well as automation of intensive customer-centric processes.
  • In order to convert leads into buyers, their sales team uses real-time data.

Workflow automation

CRM workflow automation necessitates the maturation of business processes. If business processes are inefficient or wasteful, automation may exacerbate the situation. Before attempting to automate their processes, businesses should first ensure that they are optimized. However, automating mature and optimized processes can help organizations gain a competitive advantage in terms of speed and cost. CRM software for agro pesticide industry enables farmers to store and follow up on customer leads in order to find new customers, as well as track customer behaviour, interactions, and product and service purchases.

  • Reduce the possibility of human error by automating tasks with improved software.
  • By automating mundane tasks, you can provide your employees with a more satisfying work environment.
  • Hire talented people rather than manpower.
  • Lower labor costs
  • Run tasks smoothly by integrating several departments in the organization
  • Improve sales and marketing efficiency by getting real-time information
  • Expand the company without hiring new systems or employees
  • Consolidate information and focus on what is most important to you.
  • Easily align multiple marketing campaigns and deal with large amounts of data.
  • Analyze data, find prospective leads, and follow up on leads in a timely manner.
  • Handle customer service tasks in the most efficient way possible.

Expense Reporting

Managing business expenses is a critical concern for all businesses, and it's difficult to manage with manual processes, paper receipts, and handwritten notes. Companies can speed up the expense management process, reduce errors, and distribute reimbursements more quickly by using software to track and monitor employee spending.

Expense management is responsible for tracking employee spending and determining how the organisation will reimburse the costs incurred. It also employs the procedures and policies that are used to manage this type of spending.

  • Eliminate paper by automatically routing expense reports to approvers and paying approved expenses electronically, reducing processing time and costs.
  • Employees recoup out-of-pocket expenses much faster than with outdated manual processes, which improves employee satisfaction.
  • Software reduces the likelihood of data-entry errors, can detect duplicate entries, and can prevent overpayment.
  • Reduced processing time and cost improves operational efficiency and frees up employees' time to focus on higher-value tasks.
  • Out-of-policy expenses are flagged by automated expense management software using custom rules.
  • Dashboards display metrics such as employee expenses or expenses by category as well as the time it takes to approve expense reports
  • Employees use smartphones to scan receipts and submit expense reports from anywhere. Manual tasks have been eliminated for managers and their replacements.
  • Reporting and analytics provide real-time insight into employee, project, and category expenses.
  • By automatically categorizing expenses and creating an audit trail for tax purposes, software simplifies compliance.

Quote and Invoice

Quotation and invoice management technology kickstarts the sales process by allowing multiple departments within your company to identify potential leads and plan for production forecasting. With its simple invoice and quotation generation features, the CRM quote management tool streamlines the sales proposal process. Our quote management solution can also be tailored to your specific needs and integrated with other accounting applications if you have them.

  • Make customised invoices for various accounts.
  • Create an invoice and send it manually, or schedule it to be sent at a predetermined time during your billing cycle.
  • Right now, you can check the status of your payments (pending, received, scheduled).
  • When a payment is overdue, you'll receive an instant notification and can send follow-ups directly from your dashboard.
  • With automated billing, you can get quotes faster.
  • To generate automated invoices and quotes for each customer, use a variable pricing strategy.
  • The built-in rate contracting software generates the appropriate contract price for each customer by utilising various rate cards and pricing charts.
  • Using built-in rate cuts and discount restrictions, you can generate detailed quotes in seconds.
  • Calculate and provide a total price for each order, simplifying inventory management.
  • Control and use a comprehensive billing software system.
  • Receive a detailed report on your outstanding payments, approved payments received payments, and created quotations, among other things.
  • Run reports on a regular basis to keep track of delinquent payments and missed billing periods.

Complaint management

The process of handling, managing, responding to, and reporting customer complaints is known as complaint management. To ensure faster resolutions, this process necessitates a streamlined approach and constant monitoring. Every company requires an online complaint system with multichannel capabilities, advanced reporting capabilities, a platform for cross-functional collaboration, and an immediate customer feedback system.

  • Allow your customers to provide feedback via the platform of their choice.
  • In a consolidated CRM database, you can easily manage and organise all of your customer information.
  • To increase customer engagement, keep track of your clients and prospects through multiple customer touchpoints such as social media, email, website, blog, and so on.
  • Assist your company in responding to consumer complaints as quickly as possible by effectively monitoring them.
  • Make a good first impression, instill trust in your organisation, and put any negative thoughts to rest.
  • Enhance the effectiveness of the customer relationship management process.
  • All of your client-related data is kept in one place by a central repository system.
  • Bring all of your prospects and current clients together in one place.

Tracking Features

The tracking and record-keeping system of CRM is used by businesses to keep track of interactions with prospects and existing customers. It is the hub that connects sales, marketing, and customer service, and it should provide a comprehensive view of customer identity, history, preferences, and activity.

  • Get Valuable insights by devising effective strategies with the help of analytics tools and drive ROI.
  • Track leads effortlessly and makes sure they are worth your time and money.
  • Convert leads to prospects by formulating better follow-up strategies
  • Distinguish leads based on their preferences
  • Use the collected data to your advantage and reduce costs.
  • Qualify leads based on lead scoring to help you rank the quality of leads
  • Nurture leads and develop better interactions with the prospects.
  • Track each lead journey to provide your representatives with information before approaching a random lead.

Order Management

The order management module of Lighthouse CRM manages orders, customer records, fulfilment, inventory visibility, payments and invoicing, and customer care. The module handles all order management tasks seamlessly and provides complete transparency of the order to the customers and B2B buyers.

  • With accurate inventory information, shipping origin can be determined since a product can be shipped from multiple locations or split between multiple warehouses, showrooms, distribution centres, stores, or even a third party.
  • Keep track of new orders and add the most recent order information.
  • Keep an eye on your inventory.
  • Examine order routing to determine whether the shipment processes are standard or customised.
  • Order types for customers can be easily segmented based on category, quality, and scale.
  • Real-time access to inventory and stock information.
  • Maintenance and inspection costs can be reduced with automation.
  • Offer better shipment services to B2B clients with the help of enhanced real-time reporting.
  • Real-time tracking and order status improve service delivery and customer satisfaction.
  • Track the delivery journey of the products and make customers sure about your services.
  • Improve service delivery by optimising back-office functions.
  • By integrating all systems with an expanded cloud platform, you can improve information sharing and reporting across all departments.
  • Reduce paperwork and ensure the long-term viability of the organisation.

Campaign Management

The campaign management module in Lighthouse CRM allows you to run marketing campaigns directly from your CRM and track their success. You can create automated campaigns and multiple marketing campaigns and stages for different segments of your customer base.

Lighthouse CRM campaign management can be used to manage email marketing campaigns as well as other types of campaigns such as PPC, Google Ads, and traditional marketing methods.

  • Manage all of your marketing campaigns and combine multiple campaign stages.
  • To filter your contacts for different campaigns and sub-campaigns, create detailed database lists and segmentations.
  • Fully integrated with your Sales CRM, allowing you to track and attribute leads and opportunities to campaigns.
  • Create new leads by using web forms to automatically capture your contacts' data and assign follow-up tasks to them.
  • Set up automated marketing campaigns to keep in touch with your contacts on a regular basis.
  • Keep track of your ROI by monitoring and measuring your customer open rate, click-throughs, and engagement.
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